Google has introduced Google Squared, an experimental search tool designed to gather an array of information on a topic. Results are organized on a spreadsheet, making it easy to view a variety of relevant data on a particular subject. Google Squared’s main objective is to eliminate the hassle of searching for information on a topical subject.

The launching of Google Squared can be seen as a response to increased competition from Microsoft’s recent launching of Bing. While Google Squared is only a tool used to improve searches, Google hopes that the new feature will bring buzz back to their search engine.

Google Squared can be helpful when comparing products; information such as price and other features can all be viewed on one page. Name, Image, and Description are three default categories. Google also adds a few other relevant columns to the square. Users can also add and delete columns as they wish. The source of the information can be found by hovering over each cell.

Wolfram Alpha, a similar search tool, was also launched recently. Here, information such as stock performance, synonyms, and historical timelines appear as results of an entry. This tool is more of a statistical analysis than Google Squared.

While the idea of Google Squared is great in theory, it remains in an experimental state, as it is often difficult to create an errorless spreadsheet. The tool has already been in the news for stating that Barack Obama and Prince William both were dead. While still a work in progress, Google Squared could eventually revolutionize Internet searches.