Search Concepts Frequently Asked Questions

Our FAQ is designed to assist you in understanding more about our search engine marketing services.

What are the prices of your search engine optimization services?

Because every website is unique, our prices vary based on the nature of your website and the amount of time that our search engine optimization experts will need to spend on your site. Once you request a free quote, we review your website to determine your geographic market, how much competition your site will face for your industry's relevant keywords, and additional factors such as website structure limitations or the number of pages within your site that require content optimization.

For example, a website that only offers in-home, personal training services to Minneapolis residents is only competing against other websites that offer personal training services to that area. Such a website faces a significantly smaller level of competition than a site that sells exercise equipment nationwide. Consequently, the time and effort needed to attain quality search engine rankings for each site varies tremendously. It takes more time and effort to accomplish quality search engine rankings for a website that sells to consumers nationwide because of the greater competition levels for each relevant keyword.

Search Concepts caters to businesses of all sizes and their respective websites by providing solutions that fit a specific situation. "One size fits all" or general, flat fee packages fail to capture the unique landscape that each web site presents.

Do you guarantee my site will see top search engine optimization results within the organic or natural (non pay-per-click) search results? How long will it take and how can I see the improvement my site is making?

Yes, we guarantee results and first page rankings for many of your site's relevant keywords in the major search engines such as Google, Yahoo!, and MSN. The time it takes to achieve first page rankings for your relevant keywords depends on your web site's competitive marketplace, myriad structure, and additional factors. Some websites attain first page rankings within the first 30 days of services while other sites see significant improvement and newfound rankings after the first 30 days as they begin their overall ascent in the rankings.

We update you regarding your website’s improvement in the search engine rankings by providing monthly ranking reports that show your website's position for each keyword of focus in the major search engines such as Google, Yahoo!, and MSN. We generate those reports after each major search engine has re-indexed your site in their listings for that month.

To ensure the ongoing improvement of your site's rankings, our search engine optimization experts make regular adjustments to your web pages' content based on the latest monthly ranking report. In conjunction with those SEO efforts, our aggressive link building services also work to improve your site's rankings over the duration of the campaign.

How many keywords does your search engine optimization service include? Do you optimize just the homepage?

While some search engine marketing services place a limit on the number of keywords included in their search engine optimization efforts, we do not limit the amount of keywords included in our SEO services. In addition to your suggested keywords, we perform in-depth keyword research to discover the relevant keywords that searchers use to find sites similar to yours in Google, Yahoo!, and MSN. With this data and your input, we then select the keywords your campaign should focus on to achieve the rankings necessary to increase targeted visitors who are interested in your website's offering.

We optimize your homepage and the other important pages of your site. This allows us to feature additional relevant keywords that are related to pages other than your homepage. Consequently, traffic enters your site from areas other than just your homepage.

What are the prices of your pay-per-click advertising services? Can't I do this myself?

Our pay-per-click advertising services include setup and daily management of your campaigns. We charge a one-time setup fee, which varies based on the size of your campaign and monthly click budget associated with it. For each additional month, we charge a management fee, starting at $300. This fee includes unlimited support; weekly campaign statistics and reporting; and daily management of your campaign's keywords, ads, and additional factors that ensure optimal results. Our management fee is separate from your monthly click budget, which is charged directly by Google, Yahoo!, or MSN. For more pay-per-click service details, please visit our pay-per-click advertising page.

Anyone can sign up for a Google Adwords or Yahoo! Search Marketing account directly, however, setting up and managing a campaign successfully is a difficult procedure. These complex programs have many different features, settings, and functions. If you do not understand them all and have significant experience using each interface, you will likely make a costly mistake. More than half of our pay-per-click advertising clientele came to us to redesign and manage their campaigns after having difficulty performing the entire process on their own.

Our certifications from Google, Yahoo!, and MSN ensure that your account will be set up according to the latest specifications, features, and advancements that each interface has to offer. In addition, our pay-per-click campaign managers have years of experience setting up and managing successful campaigns across many different industries. Search Concepts’ pay-per-click advertising services save you time so that you can focus on other aspects of your business and eliminate the risks that are inherent in setting up and managing an account yourself.

Are your search engine marketing services monthly?

Yes, our monthly services allow you to continue our service at your own pace rather than being obligated to a long term commitment. We understand the importance of flexible business solutions in today’s constantly changing marketplace. We always strive to meet your company's specific needs.

Feel free to contact us with any additional questions regarding our search engine marketing services or request a free quote for your website's search engine marketing needs. Get Free Quote